Discover Zque.
The world's most loved Merino wool. Partners. Performs. Protects.
Not all merino is created equal. Global brands that partner with Zque Merino have done their homework and taken the time to discover the difference.
Most merino is a faceless commodity, sold through an adversarial supply chain whose ultimate goal is lowest price.
Zque Merino weaves human understanding with nature's brilliance to produce the world's premium fibre. Working in synergy with its partners at every level, Zque delivers on authenticity and provenance, amplifying a brand's reputation and the value it is able to offer to its customers.
Zque protects the natural cycle - the best fibre comes from happy, healthy sheep. Happy sheep come from healthy lands, healthy lands come from best practice and best practice comes from Zque grower partners.
Zque manages an international on-farm accreditation programme that verifies the highest standard of quality and practice. The quest for quality continues through every stage of the Zque value chain and product performance is substantiated through science and innovation programmes.